Trustwell

Technology that Connects the Food Supply Chain

Food and Beverages Tech Review

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Doug Bell, Trustwell | Food and Beverages Tech Review | Top AI-Driven Food Supply Chain Software Company Doug Bell, Chief Technology Officer
Trustwell’s fully integrated software platform connects formulation, labeling, supplier management and traceability across the food and supplement industries.

By unifying key supply chain processes that are often managed in isolation, Trustwell’s purpose-built solutions allow quick service restaurants, food and supplement manufacturers, retail grocers and wholesale food distributors to innovate without compromising on quality, safety or speed.

From formulation to final destination, Trustwell gives companies the real-time visibility and control they need to maintain quality and act quickly. The software helps brands adapt to evolving regulations, streamline operations and strengthen trust across the supply chain with consumers and partners.

“We build technology that helps food companies bring safe, high-quality products to market faster while maintaining trust across their supply chain,” says Doug Bell, Chief Technology Officer.

Trustwell combines the capabilities of two industry-leading products—FoodLogiQ and Genesis—for enhanced visibility and transparency across the supply chain, accelerated product innovation and simplified compliance. Together, they support cross-functional collaboration and a shared source of truth across the supply chain as a unified platform.

Smarter Food Formulation and Labeling

Food formulation is an iterative process that involves a careful blend of ingredient selection and precise nutrient targeting. Built on decades of nutrition science, the industry’s most comprehensive ingredient database within Genesis Foods enables teams to create and modify compliant, market-ready products faster.

Once a product meets internal standards, Genesis Foods automatically generates compliant Nutrition Facts panels and ingredient statements for multiple regions, simplifying label creation and helping users meet country-specific regulations without duplicating work.

Flexible Solutions for Regulatory Readiness

Staying ahead of evolving regulations requires proactive action. With Trustwell, food brands are transforming compliance activities into a strategic asset. Whether the goal is faster product launches, stronger supplier relationships or real-time incident response, Trustwell delivers the tools and insights to get there faster.

FoodLogiQ simplifies precise and efficient spec management in terms of preferred ingredients and suppliers, improving consistency and quality across product lines. With end-to-end traceability data capture, the software advances transparency across the supply chain for complete visibility into ingredients and production.

  • We build technology that helps food companies bring safe, high-quality products to market faster while maintaining trust across their supply chain


FoodLogiQ also simplifies supplier management by centralizing documentation, streamlining communication and enabling performance tracking all from one place. With a reduced need for manual follow-up, users can make timely, informed decisions with robust reporting and analytics tools.

Seamless recall capabilities allow users to quickly initiate withdrawals or report quality issues—like damage or spoilage— and trigger alerts across affected supply chain locations, accelerating response and minimizing cost.

One long-time Trustwell customer—a global quick service restaurant brand with over 3,800 locations worldwide—uses FoodLogiQ Product Management to unify its product and supplier specifications, creating real-time visibility and traceability across hundreds of ingredients and locations. This integrated view enables the company to act quickly when sourcing issues arise, reducing costs and protecting consumer trust.

Managing product specs with Trustwell helps reduce friction and foster collaboration across procurement, compliance and packaging. FoodLogiQ serves as a digital source of truth, driving consistency across the brand's teams and operations.

Trustwell is embedding AI into its platform, starting with AskReg, a regulatory assistant that provides instant answers to compliance questions across major markets. Users can ask questions about regulations and receive immediate, easy-to-understand language. With AI-powered document parsing, AskReg automates data extraction and validation, reducing manual work and supporting consistent compliance.

Fueled by a drive to transform food supply chain management, the company is augmenting its solutions with AI, ensuring proactive compliance, supporting end-to-end agility and enabling seamless integration across platforms.

Trustwell is setting a new standard in food regulatory compliance and quality by redefining how technology strengthens every link in the supply chain to confidently go to market and move quality food products swiftly and safely from farm-to-fork.

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Company
Trustwell

Management
Doug Bell, Chief Technology Officer

Description
Trustwell delivers AI-driven compliance and quality solutions for the modern food industry. Its platform simplifies navigating complex supply chains with a comprehensive suite of tools. By integrating transparency, traceability and automation, Trustwell helps businesses meet evolving standards and build consumer trust.

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