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Dominique Fraser, Founder and CEOFor young athletes with big dreams, support matters the most. But participation isn’t always affordable, and families feel that pressure every season. At TeamFund, this struggle became the catalyst for creating a smart food fundraising system that keeps local groups, school clubs, and minor sports teams thriving. TeamFund brings together teams, vendors and buyers, offering an online storefront where families can sell food products to supporters and raise essential funds.
Leading this initiative across eight Canadian provinces is Dominique Fraser, the parent who built TeamFund after struggling to fund her 11-year-old daughter’s soccer travel. The platform is designed for families with children aged 6 to 18, involved in minor sports. Like many parents, Fraser knew that the registration fee was just the beginning. Travel and out-of-town tournament expenses quickly add up, especially for families coming from remote areas.
How did TeamFund’s founder shape the platform based on firsthand fundraising challenges?
She sought a solution that would simplify fundraising, and what better way to bring communities together than through food? That spark inspired a food fundraising model that is flexible for local teams and remains vendor-friendly.
“We tap directly into vendors’ distribution networks and are not limited by warehouse or inventory. This allows us to reach new markets and bring fresh, seasonal products that aren’t found locally, helping groups raise more funds,” says Fraser, founder and CEO.
How does TeamFund’s digital platform simplify fundraising operations for families and vendors?
TeamFund can track orders in real time, helping vendors view delivery locations, sales and timelines. This helps the vendors plan well, resulting in a shorter turnaround time, with products delivered in as little as 10 days after a three-week campaign.
This is a testament to TeamFund’s unique design, which was built around the workflows of families raising funds. The fundraisers share their campaign link with friends and supporters, who can check the nutritional information before confirming an order. With each order, sellers can monitor the money raised from their dashboard, eliminating the need for spreadsheets and cash handling. This transparent reporting simplifies fundraising and incentivizes families to sell more.
This is a significant improvement from the days of order forms, cash chasing and haphazard order tracking. Families experienced these inefficiencies firsthand with traditional fundraising like bottle drives, raffles and novelty sales. By shifting to food products that families already use, TeamFund delivers a stronger ROI.
Quality Products and Strong Community Connections
What results have organizations achieved by partnering with TeamFund for food-based fundraising?
An organization that changed its game plan with TeamFund is Stettler Minor Hockey, a youth hockey club in the town of Stettler. Like many small-town sports organizations, it struggled with funding and covering the costs of travel and tournaments. To resolve this, it teamed up with TeamFund and started an annual fundraiser offering 11 pounds of fresh bacon in three varieties. What began as a $4,000 fundraiser has grown to over $18,000 today and is now a beloved community tradition, eagerly anticipated by the townsfolk every year.
Stories like these have led to TeamFund’s exceptional organic growth through referrals.
TeamFund garnered this loyal customer support through its thoughtful, family-focused approach and a well-established, selective vetting process that ensures the right fit for its model. Good relationships are at the heart of fundraising, which is why the platform never compromises on the taste and quality of its products. Its trademark, “Fundraising Made Tasty,” reflects its commitment to delivering food that people feel good about buying and selling.
Families who purchase from TeamFund instantly see the value and share it with their friends. With each sale, the local teams, be it minor sports groups, schools, clubs or youth communities, receive a meaningful boost that makes a great difference in shaping a young person’s growth and confidence.
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Company
TeamFund
Management
Dominique Fraser, Founder and CEO
Description
TeamFund is a Canadian e-commerce platform modernizing youth fundraising by turning food staples into a high-impact, logistics-driven revenue engine for schools, sports teams and other local communities. It connects teams, families, supporters and vendors in an online platform where families share links, supporters order tasty bulk staples, vendors ship directly and teams get hassle-free profits.